Tata Group of Companies have taken initiative in using the waste material of their companies in some form or other to create valuable products for their other businesses. Their circular economy believes in creating value using processes or products for reuse.
This initiative uses the waste from one company and reuses it in another as Raw material. By using these processes the circles join and will keep on feeding each other for infinity. This infinity symbol is used as a central theme in the brochure designed for this initiative. We used an infinity symbol which gives the hint of connected circles to give emphasis on the loop of circular economy initiatives.
